Managing Your Internet Presence

Your internet presence is an indispensible part of your 21st century job search. Not only should you be actively reaching out to recruiters and hiring authorities, but you should also be leveraging your efforts with direct networking (through LinkedIn, Facebook, Ecademy, etc.) and a strong internet presence. This combination creates an effective job search strategy that will increase your exposure to more opportunities.

If you have a website, blog, Facebook profile, or other web presence, there are two things to examine:

1. Can people find you? 2. When they do, what will they find?

Do you worry about what people might find, or not find, if they do a Google search on you? Here are some steps to ensure you sleep better at night.

Promoting yourself on the Internet can be challenging. You want to be searchable, in that if someone types in your name to Google, you want to be found. In this day in age, it can be detrimental if nothing exists in your name. On the other hand, you don’t want the information that pops up in your search to be unprofessional.

The focus here is keeping your -business presence- what you intend it to be. Someday, you will probably need to rely on it for future employment. Your internet presence is your personal brand. When potential employers and clients Google search you, what they find should encompass your brand – meaning that they should be able to find everything that is related to your professional endeavors.

Keywords are not just for resumes. If you have written articles, books, or have presented your artwork or given presentations, all of these belong in categories with keywords associated with them. This will ensure that they will be searchable under your name, adding to your professional internet presence.

Screen icons should represent you and your skills, not necessarily be cute and fuzzy. A screen name can make or break you. Can others take you seriously with your screen name? Facebook for family can be cute; Facebook for business should be representative of your skills and talents. Taglines are similar to screen names. They should be carefully chosen to represent you and your work- in as few words as possible as a tagline is meant to be catchy, so that means short and to-the-point.

Work samples show variety, but you should be cognizant of what samples you show. If you show personal or proprietary information on the web, you may be held liable. Others may not want to work with you if they think their projects will be shown in your public portfolio. Develop sensitivity towards others’ feelings. Always ask clients before posting material to the web. Don’t post everything you’ve ever done. When your portfolio list gets too long, it’s a good idea to just post a listing of the items (if needed), not the entire work.

When you can refer everyone from your parents and spouse to potential employers or employees to your website or blog, you can safely bet your web presence is heading in the right direction. You can sleep easier knowing your future employer won’t find that questionable whatever-it-is you hope they won’t see.

Candace Davies, President of A+ Resumes for Teachers, is a Certified Resume Writer, Interview Coach Strategist, and Author of 9 popular educational job search eBooks. She is dedicated to assisting teachers, administrators and other education professionals to advance their careers quickly, easily and with less stress. Visit her website at http://resumes-for-teachers.com/a/main.htm or sign up to receive FREE weekly teaching job search tips, interview questions and answers, and other priceless career advice: http://resumes-for-teachers.com/a/sign-up.htm

SEO Friendly Web Design

Many people view SEO and web design as two entirely unrelated business website components. However, this couldn’t be farther from the truth. In fact, expert designer and optimizer Chris Vendilli, founder of Pittsburgh web design company ProFromGo, recently counseled a group of small business owners looking to expand their online business:

“SEO must be integrated into the web design process long before you ever begin to build the site. These are not mutually exclusive website aspects and in fact one without the other is a very poor strategy for any business owner, ultimately resulting in an abysmal ROI.”

Vendilli would know – his company is one of the few professional Pittsburgh web design services that have integrated SEO into web development right from the start. According to Vendilli, there are a minimum of 6 critical aspects of web design that must incorporate SEO in order to be effective:

Domain

Exact-match domains often yield powerful SEO effects. When starting a new website, some savvy online businesses find a keyword or keyphrase that is relevant to their services or products and likely to convert well. Keywords that receive a large amount of traffic can then be used to purchase exact-match domains. However, another strategy that works well is to create a name that does not have any search history at all. For instance, websites like Yahoo, Google, Facebook and MySpace all use domains where there would be no “naturally occurring” competition for search terms. To clarify, if you make up the domain snausoodle.com to sell your product, Sausage Doodles, you’ll probably automatically rank on page one for that term. This is the drawback with exact-match domains – there is the possibility that you’ll compete with naturally occurring search terms.

Keywords

In the online world, keywords are everything. They are the primary way that people look for information, products and services, and they are the primary language that search engines speak in. If you’re working with a web design firm that isn’t concerned about integrating your keywords into the design process, you may be working with the wrong company. Keywords must be properly optimized into nearly every aspect of your website, including all tags and titles, descriptions, alternate text, copy and content.

Navigation

If your site is not easy to navigate you’ll experience a high bounce rate and a lack of indexation. Search engines take this into account when determining where to rank your website in the search results. Therefore navigation is just as critical to the design process of a website as it is to the SEO.

Page Layout

Your site must be user friendly. If it’s not, your bounce rate will increase and your traffic will suffer. A website must be optimized for the reader. This means that it cannot simply consist of huge blocks of unbroken text or be cluttered with images and calls to action. There must be a logical flow to the pages and text, graphics and call outs must be placed where appropriate. Customers that are not able to find what they are looking for on your page will bounce away to your competitors, and search engines like Google have specific algorithmic formulas that can “calculate” how well your pages are laid out.

Sitemap

As part of a recent internet marketing case study, a Pittsburgh restaurant’s SEO tactics were recently examined. Pre-study traffic had been stagnant for approximately three years. After hiring a professional Pittsburgh web design company to make some structural changes, the restaurant then planned on utilizing the services of a separate Pittsburgh SEO services provider. However, one of the first things the web design company did was to create a sitemap for the restaurant, which had a considerable amount of content. After the sitemap was indexed the website realized a dramatic improvement in traffic and search rankings. As a result the extent of the required SEO services was reduced and the company was able to save money by simply adding a sitemap plugin to their WordPress website.

Load Time

If you think you can’t stand waiting long periods of time for pages to load, you’re not alone, as search bots don’t like it either and will penalize websites that aren’t equipped to handle the level of traffic they receive. Therefore, a fast load time, plenty of bandwidth and a dedicated IP can help to improve both the form and function of your website, and that’s good news for your SEO needs.

Get the best integration of SEO and http://www.profromgo.com/services/web-design/ possible.

Or, click here for a free SEO and web design strategy session for Pittsburgh based small businesses:

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Toothbrush bathroom spy Camera And Wireless Spy Cell Phone Receiver

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Solid Advice For Using Video In Social Media/p>

Running an Internet business might be complicated, because there is always something totally new sprouting up. New techniques, new processes, and new brands mean there’s always something to see, but for a fresh business owner, it might be quite daunting, also. For instance, you must learn great ways to use social media sites, but you have to know what to do to make marketing effective. Here are a few suggestions so you’re within the know on social media advertising.

Twitter could possibly be a good way to market your business. In the event you understand the nuances of Twitter, you could possibly gain exposure from hundreds, or thousands, of potential customers. Make an effort required to discover using keywords, hashtags, in addition to anything else that can be beneficial to you when you understand more about Twitter.

This enables visitors who read your blog share it with those on their own list of friends. This will increase the amount of website visitors to you blog, and therefore increase sales.

Invite your friends and acquaintances to go to your social media sites.

Let your overall customers determine if you start being active in social websites. After they join your social websites page, their friends will likely be notified. This really is basically free advertising and should not be underestimated. It is actually valuable because it is essentially a referral.

Have got a strategy before starting a marketing and advertising campaign involving social networking. You should determine how you need your page setup, how many times you are able to work towards it, and what you would like each page to search like. You need to have a timeline for reaching the target that you have set.

Possessing a widget in your site gives followers a terrific way to spread the saying concerning your site.

To generate a more friendly site that really works with social media marketing, try adding comments, ratings, and a few various ways to find.

Till you develop you hold unique style from the social websites world, you might have to borrow ideas. Take a look at their profiles and what kind of promotional gimmicks that they can utilize.

Connect with your prospects whenever you can! Reply to blog articles, if you think to get appropriate.

You can easily write a post once you get around one thousand followers on Twitter as an illustration. Thank your followers for showing a desire for your organization and ensure they know how much these are appreciated. This sort of article must quickly be shared.

Use both e-mail marketing along with social media. Also you can can get more subscribers for your newsletter if you have a link that goes toward more info about this.

You are able to efficiently advertise your products and interact with your potential customers by applying the following tips. Experiment with different ways to figure out what matches your needs. The World Wide Web is a great way to find customers and being innovative with it is crucial in doing so. If you do well at social media, your business will likely be successful.

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High Acceptance Rate for Internet Video Conferencing in India

Conferencing solutions have paved the way for integrating video, voice and data over an easy-to-use interface. India is an emerging market for video web conferencing, and is expected to show tremendous growth in the coming years. Almost 70 per cent of Indian professionals expect it to grow exponentially and become more pervasive than ever by 2011 itself, according to a research. Presently, face to face meetings (approximately 82 per cent professionals) are the most popular mode of business communication. It is followed by emails (approximately 60 per cent professionals) and Internet video conferencing (approximately 57 per cent professionals).

The prospects of web video conference are much greater in Asia, especially India, than in Europe according to the research. This is so because firms here believe face to face communication is most effective in coming to a decision than emails or telephone conversations. In India, 98 per cent respondents believed that maintaining visual contact with business associates is essential while conducting important business deals. Therefore, Indian professionals can liaise with each other visually without the hassles and expenses associated with travelling, thus resulting in the exponential growth of video-based net conferencing.

The Indian market is at a nascent stage for web video conference services and vendors need to know the exact demands of the market. This research provides significant insight into the business requirements of Indian corporate firms. Therefore, companies can deliver net conferencing solutions with the requisite features to capture this booming market early.

Small and medium businesses (SMBs) as well as large enterprises based in telecommunications, pharmaceuticals, financial services and government sectors are expected to lead this growth. Apart from these, media and entertainment companies will also be crucial in the success of Internet video conferencing in India.

Users in India predominantly rely on desktop computers and laptops running on broadband Internet connection or Wi-Fi for business communication. However, a paradigm shift is expected in mode of conferencing due to the advent of 3G technology in India. Professionals have the option of participating in a web video conference while commuting by using their tablet computers or Smartphones that run on high speed 3G connections.

Rate of acceptance is crucial in the success of video web conferencing in India, as users would have to be comfortable while using such solutions. Therefore, vendors focus on developing conferencing products that are easy to use and possess the features needed for effective and seamless communication. Companies simplify net conferencing on handheld devices by creating dedicated apps for popular operating systems like iOS, Android and BB OS 6. This way, they can enjoy greater acceptance among new professionals, who may find using technical solutions relatively difficult in the beginning.

Quality of Service (QoS) is also important for increasing the rate of acceptance in India. Service providers continually work towards delivering HD sound and video quality during the conferencing session. High resolution and synchronised audio and video will help in improving the QoS, thus augmenting the rate of adoption among Indian firms. Apart from that, companies use the highest security protocols to safeguard the event from being accessed or recorded illegally. Thus, they maintain confidentiality of the meeting and assure the users of the security of the conference.